Global prestige skincare brand SK-II is taking luxury to the next level with the launch of its NEW LXP Craftsmanship series—a groundbreaking collection that redefines the art of skincare. This exclusive line combines ultimate craftsmanship with cutting-edge science, setting a new standard for luxury beauty.
SK-II is shifting the conversation around beauty and time, posing bold questions like: “Must time be an enemy to skin?” and “Can time become an ally to beauty?” With the LXP Craftsmanship series, the brand unlocks a new vision of timeless beauty.
Drawing inspiration from Kintsugi—the ancient Japanese art of ceramic restoration that joins broken pieces with gold to create something stronger and more beautiful—SK-II has applied the same philosophy to skincare. The result? A series that celebrates beauty not in spite of time, but because of it. The NEW LXP Craftsmanship Cream empowers skin to look more radiant, firm, and plump, redefining what it means to age gracefully.
Beauty Meets Science: Redefining Skincare for the Future
For over 40 years, SK-II has worked alongside leading scientists and dermatologists to explore the skin-transforming power of their iconic ingredient, PITERA. With the LXP Craftsmanship series, SK-II pushes the boundaries of skincare science by embracing Skin Interconnection, a groundbreaking concept inspired by spatial biology, a science used in regenerative medicine.
Much like a master craftsman precisely reconnects fragments of pottery, SK-II’s LXP Craftsmanship Cream works to strengthen the connections within the skin. The result? A continual improvement of skin’s multiple dimensions over time, leading to beauty that transcends any plateau.
These revolutionary findings have been showcased at major scientific events, including the International Societies for Investigative Dermatology Conference 2023 and the World Conference of Dermatology 2023, with research published in prestigious journals such as the Journal of Dermatological Science.
Crafted with Rare, Precious Ingredients
At the heart of the LXP Craftsmanship series is SK-II’s most treasured ingredient: the highest-concentrated PITERA, crafted from over 40 years of research. This unique ingredient, meticulously preserved without heat, unlocks unparalleled potency to strengthen and rejuvenate the skin. For the first time, the highest-concentrated PITERA takes centre stage in the LXP Craftsmanship Cream, revealing its full transformative power.
Complementing this, SK-II introduces Gold Silk Sericin, a rare ingredient sourced from a special silkworm species that took seven years to breed and is found in just one location in the world. This luxurious combination mirrors the golden touch of Kintsugi, bringing new levels of elegance and efficacy to your skincare routine.
Be the Craftsman of Your Own Beauty
Enter the world of SK-II LXP, where you become the artisan of your own beauty. Each product in the collection—ranging from the new LXP Cream, LXP Essence, LXP Serum, to the LXP Eye Cream—is meticulously crafted, featuring a pottery-inspired design with intricate gold details, making each item a work of art. Enhanced with a soothing fragrance inspired by Aloeswood and blended with 11 precious natural oils, the LXP series offers a calming and luxurious sensory experience as you create your own skincare ritual.