We are happy to announce that a new, limited edition capsule of streetwear-inspired pieces launches today on calvinklein.com.
The global image campaign features Internet personality Cameron Dallas and model Stella Lucia, and was shot by photographer Jack Pierson in Malibu, California. This limited edition spring apparel campaign was produced under the creative direction of Calvin Klein, Inc.’s in-house ad agency and creative studio.
“In 2011, I tweeted that I wanted to model for Calvin Klein, so it’s a dream come true to actually be in one of their campaigns,” said Dallas. “I’ve always been a huge fan of the brand, and these pieces fit perfectly with my everyday style.”
This new series consists of sweatshirts, tees, tanks, track pants and shorts for both men and women, all rendered in white knits. The offering is anchored by the brand’s heritage “cK” logo design, for a retro-inspired, athletic look.