Photos – courtesy of essie ©
Explore a world of limitless self-expression with essie’s DIY nail art studio, a destination for creative customization. The franchise introduces two new technologies – jelly gloss and special effects – to elevate any manicure. Whether a pro or a beginner, these innovative finishes and vibrant colours inspire you to embrace the mantra “if you can dream it, you can do it.”
Introducing Jelly Gloss: With a sheer yet buildable formula, the jelly gloss collection offers layers of fun, striking the perfect balance between a juicy glaze and full coverage. Choose from nine captivating shades, including Arctic Jelly, Ink Jelly, and Cheek Jelly, to create endless colour stories that are uniquely yours.
Experience Mesmerizing Special Effects: Designed to transform ordinary manicures, the special effects range delivers show-stopping effects with nine unique finishes. From flaky pearls to pixel pearls and satin chromes, each formula combines duo-chrome flips with holographic and light-reflecting finishes for a customizable nail journey that shines bright.
Stay Tuned for Exciting Updates: This summer, essie’s nail art studio will come to life in new and exciting ways, starting with its debut on TikTok Shop. Additionally, essie will be present at RuPaul’s DragCon LA, showcasing the nail art studio lineup as a tool for colourful self-expression.
essie: As America’s nail salon expert, essie inspires a love for the manicure experience with wit and style. With a commitment to high-quality standards, essie has been a leader in nail luxury for over 35 years, offering an award-winning line of nail polishes and care products. Started by Essie Weingarten in 1981, essie continues to captivate the colour-obsessed worldwide.
