Science-based skincare brand Augustinus Bader’s iconic The Cream and The Rich Cream were named number one in ‘The 100 Greatest Skincare Products of All Time’ list by WWD Beauty Inc. An independent panel of 300 beauty industry insiders and experts voted to create the definitive list, ranking the top skincare products of all time.
“We are incredibly honoured to have been recognized by the beauty industry as the number one skincare product of all time. As a young, science-backed brand, we are humbled by this recognition from the industry’s chief experts and leaders. It’s a testament to our science-first approach to skincare,” shares Charles Rosier, CEO and Co-Founder of Augustinus Bader.
Photo – Augustinus Bader archive ©
Key insights from the panel found that “clean” is a definite truth of today. Over 25 percent of the top 100 products named met the definition of clean as established by a major retailer — but the largest vote-getters were Augustinus Bader’s The Cream and The Rich Cream. As a relative newcomer to the skincare scene, the brand has established itself as a force through its best-in-class product performance. Despite the difficulties of the pandemic, sales tripled in 2020, from $24 million in 2019 before to $70 million in 2020.
The Augustinus Bader line launched in 2018 with these two next-generation creams backed by the highest calibre of applied science in the industry and powered by Professor Bader’s patented TFC8 (Trigger Factor Complex), a skincare technology backed by over 30 years of research in cellular repair and his deep understanding of stem cell biology, tissue engineering and regenerative medicine.
Smart and adaptive, TFC8 supports the skin’s natural processes of renewal and turns potent base formulations into adaptive skincare that works with your body and can address individualized concerns for all skin types.
